{"id":1249798,"name":"New In","title":"New In","description":"See what's just landed. Fresh organic cotton designs for men, women and kids that let your wardrobe keep up with who you're becoming \u2014 ethically made in a renewable energy-powered factory. New in \u2014 and made to stay.","seoDescription":"Always moving, always evolving \u2014 just like you. The latest sustainable fashion releases across clothing and accessories for men, women and kids, all in one place.\n\nEvery new piece is made from GOTS-certified organic cotton in a renewable energy-powered factory \u2014 so what's fresh never comes at the planet's cost.\n\nFrom graphic hoodies and statement t-shirts to bold accessories and Pure Collection drops \u2014 this is where you'll find what's next.\n\nBrowse Men, Women, Kids, Accessories or the Pure Collection to explore the full range.\n\nThis is where it starts \u2014 check back and see what lands next.","meta":{"title":"New In | Latest Sustainable Fashion Releases UK","description":"See what's new at Kira UK \u2014 sustainable fashion releases in organic cotton for men, women and kids. Ethically made. Shop now.","image":"https:\/\/images.podos.io\/ewtw0no0dmlrkteqzslw4rsehhnuzwrio2lcqvf9zrb7z4kb.jpeg.jpg?w=1110&h=auto"},"banner":{"id":234176837,"thumbnails":{"full":"https:\/\/images.podos.io\/9ezfmrfbks3dzhn8ypr0v0alyhb9bcxqglx8t7ihe1haaptv.jpeg?fy=0.33095426678101","870":"https:\/\/images.podos.io\/9ezfmrfbks3dzhn8ypr0v0alyhb9bcxqglx8t7ihe1haaptv.jpeg.jpg?w=1110&h=301&fy=0.33095426678101"}},"urlName":"new-in-sustainable-fashion","isAllProducts":false,"labels":[],"bannerImage":"https:\/\/images.podos.io\/9ezfmrfbks3dzhn8ypr0v0alyhb9bcxqglx8t7ihe1haaptv.jpeg?w=1110&h=301&fy=0.33095426678101","bannerImageAlt":"Woman with curly hair wearing an evergreen organic cotton hoodie with Catching Flights No Feelings print by a river","navigationTags":[{"text":"Custom Creations & Design","href":"\/collection\/collections-custom-creations-designs\/","sortOrder":0}],"overlay":{"colors":["#000000","#000000"],"opacity":0.15,"direction":"to right","from":"#000000","to":"#000000"}}